Matomo BigQuery Import: Use data flexibly
Custom dashboards, precise analyses, simple data exports: With our BigQuery Import, you can bring your Matomo data to where you really need it – in Google BigQuery, Google Data Studio, or other systems.
Services as a specialized Google Shopping agency
Data import to BigQuery
Dashboards & Reporting
Conversion import to Ads
Your contact for Google Shopping & Tracking
I am Bernhard Prange and have been working with Google Ads and tracking since 2014. Over the years, I have helped numerous online shops and agencies to manage their shopping campaigns more profitably, solve tracking problems and use budgets efficiently.
My approach is practical: Implement technical setups cleanly, ensure data quality and control campaigns transparently. This is how results are created that you can rely on.
As a Google Shopping agency, we ensure efficiency and growth in e-commerce – day after day. The satisfaction and success of our customers are our top priority. Together we develop solutions with which you can achieve sustainable success.
Datastudio Dashboard “Matomo Ecommerce”
A Data Studio dashboard with the most important standard reports for websites – based on the well-known Universal Analytics reports.
Details of the data source are documented here.
Feedback, das für sich spricht
Osman Zöllner
Bei verschiedenen Kundenprojekten haben wir serverseitiges Tracking erfolgreich umgesetzt. Dadurch konnten wir die Datenqualität erheblich steigern und eine verlässliche Grundlage für Marketing-Entscheidungen schaffen. Die Zusammenarbeit mit Bernhard Prange war dabei professionell, lösungsorientiert und effektiv.
Henry Küpers
Durch die Umsetzung des Trackings haben wir eine verlässliche Grundlage für unsere Entscheidungen geschaffen.
Die Zusammenarbeit mit Bernhard Prange war unkompliziert, kompetent und zielführend.
Ulrike Hewel
Durch die Umsetzung von serverseitigem Tracking haben wir bei bezahlexperten.de eine deutlich präzisere und zuverlässigere Datengrundlage geschaffen. Die Zusammenarbeit mit Bernhard Prange war professionell, zielgerichtet und angenehm.
Matomo data import to BigQuery
The Matomo BigQuery Importer makes it possible to integrate Matomo raw data into Google BigQuery in a simple, up-to-date manner. From there, the data can be transferred into a desired format in order to display it, e.g., in Google Datastudio.
Data usage in BigQuery
The possibilities for further use of the data in BigQuery are many. Here are some use cases that we implement on a daily basis.
Google Ads Conversion Import
Of course, it is easy to extract data from the BigQuery Importer data at hand, so that Google Ads conversions can be conveniently passed from Matomo to Google Ads. The transferred data is “Smart Bidding” capable, so that the conversion-based optimization methods continue to function. For this feature, there is also a standalone Google Ads Conversion Import Script for Matomo.
Microsoft Ads Conversion Import
Microsoft Ads also offers conversion import, similar to Google Ads. In this way, conversions that were generated via Bing and recorded in Matomo can also be transferred to Microsoft Ads. The transferred data is “Smart Bidding” capable, so that the conversion-based optimization methods continue to function.
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