Matomo Consulting & Implementation
Matomo provides you with reliable data without sharing it with third parties. As a Matomo agency, we plan your tracking, set up Matomo flawlessly (on-premises or cloud), and translate marketing goals into measurable KPIs – including migration from Google Analytics.
Services at a glance
Matomo setup
Google Analytics migration
Ongoing support & reporting
Your contact person for Matomo & Tracking
My name is Bernhard Prange , and I have been working in tracking, data analysis, and performance marketing for many years. Starting out as a webmaster, I began supporting companies with Google Ads and web analytics early on – today, my focus is on privacy-compliant tracking solutions with Matomo .
What’s important to me is practical implementation rather than complicated theory. I value technically sound setups, transparent figures, and budgets that have the greatest impact where they can be used most effectively.
This creates reliable data on which you can base your marketing and your decisions.
Expected results – what we are working towards
Full data sovereignty
On-prem or EU cloud – GDPR compliant, without dependence on US services.
Reliable measurement
Clean setup, QA & monitoring – fewer gaps, better decisions.
Clear dashboards
Reports for Marketing & Management – KPIs that everyone understands.
Better marketing
Clean data for SEA/SEO/CRM – allocate budgets where they have an impact.
Faster decisions
Real-time data – react instantly to market changes and campaign performance.
Long-term security
Future-proof, server-side tracking – stable, scalable and independent of browser restrictions.
Feedback, das für sich spricht
Osman Zöllner
Bei verschiedenen Kundenprojekten haben wir serverseitiges Tracking erfolgreich umgesetzt. Dadurch konnten wir die Datenqualität erheblich steigern und eine verlässliche Grundlage für Marketing-Entscheidungen schaffen. Die Zusammenarbeit mit Bernhard Prange war dabei professionell, lösungsorientiert und effektiv.
Henry Küpers
Durch die Umsetzung des Trackings haben wir eine verlässliche Grundlage für unsere Entscheidungen geschaffen.
Die Zusammenarbeit mit Bernhard Prange war unkompliziert, kompetent und zielführend.
Ulrike Hewel
Durch die Umsetzung von serverseitigem Tracking haben wir bei bezahlexperten.de eine deutlich präzisere und zuverlässigere Datengrundlage geschaffen. Die Zusammenarbeit mit Bernhard Prange war professionell, zielgerichtet und angenehm.
Florian Keller
Wir hatten signifikante Abweichungen im Conversion Tracking zwischen Matomo und Google Ads, die wir mit unserer eigenen Expertise nicht auflösen konnten. … Mit Abschluss des Projekts funktioniert unser Conversion Tracking nun deutlich präziser. Wir werden sicherlich auch zukünftig auf Bernhards Dienstleistungen zurückgreifen und wünschen ihm und seinem Team weiterhin viel Erfolg.
Our services as
Matomo Agency
Consulting & Training
We develop a customized tracking strategy with you and ensure that Matomo is precisely tailored to your goals. We support both the migration from Google Analytics and the setup of a new system. In addition, we provide the necessary know-how through practical training.
Here’s what you can expect:
Professional implementation of Matomo
We handle the complete technical setup – cleanly, precisely, and tailored to your systems. This ensures that your Matomo delivers reliable data from day one.
Our services in detail:
Continuous Matomo Tracking Service
A one-time setup isn’t enough – we ensure ongoing quality assurance and development. This keeps your data accurate and your system performing at its best.
Our service includes:
Praxisbeispiele aus unterschiedlichen Branchen
Jetzt kostenloses Beratungsgespräch vereinbaren
New knowledge about Google Ads & Tracking
-
Google Shopping Custom Labels: How to make Performance Labels (PMax) more controllable
Many online shops have no problem starting Google Ads. The real problem begins later. The product catalog is growing. Performance Max is taking over more and more control. Hundreds or…
FAQ – Your questions about the Google Ads agency
Many companies wonder what a Google Ads agency really does and what advantages a collaboration brings. Here I answer the most important questions about consulting, support and implementation.
