Matomo Looker Studio Reporting
Matomo Looker Studio Reporting with BigQuery Are you
Contact Form 7 Conversion Tracking with Google Analytics
Of course, one knows the number of contacts through
Optimization of Google Shopping Feeds with OpenAI’s ChatGPT: A Comprehensive Guide
Guide: Optimizing Google Shopping with ChatGPT In the highly
Better data, better decisions: Data enrichment in Server-Side Tracking
Better data, better decisions: Data enrichment in Server-Side Tag Manager
The Ultimate Guide to UTM Parameters (with Template)
Ultimate Guide to UTM Parameter Tracking – incl. Template
N-Gram Analysis: Efficient Optimization of Search Terms in Google Ads
N-Gram analysis is a method in natural language processing (NLP) used to examine texts and data by analyzing sequences of consecutive elements. In digital marketing, N-Gram analysis can be employed to optimize search terms for Google Ads, identifying patterns and relationships in search queries. This leads to improved ad relevance and more effective data analysis. To conduct an N-Gram analysis for Google Ads, data collection and processing are required, with Google BigQuery serving as a helpful tool.
Optimization of Google Shopping Feeds with OpenAI’s ChatGPT: A Comprehensive Guide
The GPT-Feedcreator is a tool based on a Google Sheet with Apps Script that enables communication with OpenAI's ChatGPT. It automates the optimization and enrichment of product data.
Hourly Updates for Google Merchant Center
In this post, we introduce a Google Ads Script that enables updating Merchant Center feeds on an hourly basis. This helpful tool optimizes the timeliness of product data in Shopping campaigns, improves budget management, and increases the scalability of feed imports.
Automatically label new products in Google Merchant Center
Automatically label new products in Google Merchant Center