Google Ads Agency for online retailfor growing businesswith success-oriented payment
The Google Ads agency with a 360° perspective
As certified Google Ads experts, we are well-versed in the mechanisms and adjustments of Google Ads. With our extensive knowledge and years of experience in performance marketing for online shops, we always look beyond the obvious when optimizing your AdWords account: Where is there potential to improve your SEA campaign? Which target groups buy the products best? Or does your SEA strategy need a new direction?
Expectations we’re happy to meet:
Increased Revenue
You sell online and want to maximize your returns through Google Ads? That’s our specialty. We analyze your product range and campaigns and ensure that your top products also receive top positions.
More Leads
You need contacts for your sales or registrations in your B2B online shop? Focusing on the target group, we develop growth strategies with Google Ads and generate new demand for your services.
Lower Costs
Is Google Ads too expensive? Not really. Google Ads is based on an auction system that is oriented towards keyword competition in search, ultimately related to customer value. So there are rarely cases where we couldn’t advertise economically with Google Ads for clients.
Proactive Behavior
Has the current AdWords agency “fallen asleep” at some point? We are sustainably committed to our customers. If we gain new insights during our work, we always try to implement innovations as quickly as possible for all relevant Ads accounts.
Performance-based Compensation
At Webmasterei Prange, we give our best to achieve your goals. For companies with online sales, our payment is based on performance as agreed: it is measured up to 100 percent according to your revenue-cost ratio on Google Ads.
Short Contract Terms
Our customers’ satisfaction is our top priority. Many customers stay with us long-term due to the successes we achieve for them. After an initial minimum term of 3 months, you can cancel at any time at the end of the month.
Understanding of Business Model Target Group
Flexible Sales Control
You sell products online and need intelligent, data-based control over which products are advertised and how intensively? That’s our core business! We’re happy to implement data-driven management of your products.
Professional advertising materials
Google Ads advertising is an art in itself! If done incorrectly, click costs increase and advertising becomes inefficient. We ensure maximally relevant ad materials, with which you achieve optimal results online.
We ensure efficiency and growth in e-commerce – day after day. The satisfaction and success of our customers are our top priority. To achieve this, we stand by our customers: Together, we develop solutions on how to achieve success with Google – not for Google.
Do you have any unfulfilled wishes? Ask us! We can certainly make it possible.
- Cost-benefit awareness
In all our services, we pay attention to the economic efficiency of the planned measures. Always keeping an eye on expenses, we focus on sustainable, intelligent decisions for the benefit of your company. - Open communication
As a partner by your side, we share information, insights, and recommendations regularly and constructively with you. We face difficult situations with courage and openness. - Integrity
At Webmasterei Prange, we place great value on high-quality work and a good reputation. In this sense, integrity is the measure of all things for our actions: You can rely on us!
Lesen Sie mehr über unsere Kunden im SEA
Bewertungen auf Google
We put your shop’s sales on the path to success
with tailored advertisements on Google Shopping.
Do you want to make your products stand out from the competition? With target group-oriented ads, we give your offer the desired attention on Google Shopping. Benefit from the power of meaningful images and pricing information, and thus direct your target group to your sales page.
Setting up Google Ads campaigns
On the path to success from the start
- Briefing by customers on business areas and SEA strategy
- Conversion tracking: Measurement of goal achievement for Google Ads Analytics
- Creation of a goal-oriented campaign structure
- Budget
- extensive keyword research
- optimized ads with ad extensions
- Budget distribution between campaigns
- optimized settings from day one
Optimization of Google Ads campaigns
Getting the maximum out with the right adjustments
- Google Ads optimization
- Analysis and evaluation of active campaigns
- Identification of savings potential within existing campaigns
- if necessary, reorganization of the campaign structure
- Update of advertising materials and orientations to a recommended level
- detailed review and optimization of account settings
- reduction of wastage
- if necessary, review update of current tracking
Professional Google Ads management
Long-term success with performance-based compensation
- ongoing analysis, optimization expansion of Google Ads campaigns
- continuous analysis evaluation of Google Ads performance data
- ongoing optimization of ads and their alignment
- Optimization of the quality factor for text ads
- A/B testing of bidding strategies, ads, and landing pages
- expansion of the campaign structure for new advertising media (YouTube, Google Display Network, remarketing search campaigns)
- Keyword bid management based on performance and seasonal phase
- individual, monthly evaluations and reports
The Google Ads agency that thinks ahead:
Importing Matomo Conversions into Google Ads
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no Google tag needed on your website
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automated import of conversion data
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Smart Bidding compatible data
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custom attribution possible
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time savings and fast processes
Frequently asked questions to a Google Ads agency
Blog posts about Google Ads
Optimization of Google Shopping Feeds with OpenAI’s ChatGPT: A Comprehensive Guide
Guide: Optimizing Google Shopping with ChatGPT In the highly competitive e-commerce market, high-quality product data is crucial for success. An accurate representation of product details not only improves visibility in search engines but also enhances the customer's shopping experience. However, creating and maintaining this data can be
Hourly Updates for Google Merchant Center
In this post, we introduce a Google Ads Script that enables updating Merchant Center feeds on an hourly basis. This helpful tool optimizes the timeliness of product data in Shopping campaigns, improves budget management, and increases the scalability of feed imports.
Guide: Track Matomo Conversions in Google Ads
Instructions for importing conversions from Matomo to Google Ads.
Google Ads Quality Score Explained in Detail
The quality of search results plays a special role for Google as a search engine. If users don't find what they're looking for, they'll use a different search engine for their next query. However, Google doesn't have a market share of over 90% in Germany for nothing. Regarding organic search results, quality is ensured by the Google algorithm.
Remarketing Lists (RLSA) for AdWords Search
Using Analytics Remarketing Lists in AdWords Search for differentiating bid, targeting price.
Solved: UTM parameters in Google Ads with campaign names
Making UTM parameters for Google Ads campaign names human readable is manually challenging. If you configure a Google Ads script for this purpose, it will do the job reliably.
Do you want good SEA campaigns?
Choose an appointment. We’ll be happy to advise you.